In Wholesale channel there are four formats:

  1. Corner – an area in department stores or multi-brand stores, where the assortment and the brand image are recognizable, but all the management is in the hands of wholesaler/trader.
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Mulberry corner at Le Printemps, Paris

2. Wall Unit – a space, where you can usually find shoes, leather goods, accessories, cosmetics.

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Giorgio Armani Wall Unit

3. Open Sale – a retail space at lower level of department stores with a multi-brand offer focused on the product categories such as accessories, jewels, interior design etc.

4. Outlet stores, managed by retailer.

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